Monday, April 29, 2013

hi4hi Matrimony: Introducing Circles

Problem:  hi4hi is not expensive to use. We only charge Rs 2 per invite and Rs 2 per minute for calls. Some of the users take advantage of this and send random invites to users. This wastes time of our users who check the profile and may even talk to these users only to find out that they are not serious at all.

Solution:  We are launching a new feature called circles. You get to choose your own circle. We will have different circles at different prices. User at lower circles will NOT be able to view or invite users at higher circles. Users at higher circles will have the option of viewing/inviting users in lower circles.

Circle approximates your social status and seriousness. It is designed to save you time by avoiding spam and finding people who value your time. You can only upgrade your circle. It is a one way street, so upgrade your circle only when you need to. There are two reasons why you should upgrade your circle. One if you are getting too many invites and it is impractical to even check out so many profiles or talk to so many people. The second reason you would want to upgrade your circle is if your invites are being declined or ignored. You will still be able to send invites to all the people you are currently sending invites to but coming from a higher circle, your invites are less likely to be declined or ignored. It goes without saying that profiles with photos and relevant about me are much more likely to be invited and accepted. 

Friday, April 19, 2013

hi4hi Matrimony - v2 and v3

The number one problem we faced with v1 was that users where not swiping to checkout new profiles. Some of them felt that we show one recommended profile which they could invite or leave. So we added the next and back buttons in addition to swipe so that users at least know that they can browse profiles.

Auto login and notifications had some bugs which were also fixed as part of v2.

v3 has only one change. Explicit user consent to verify their mobile number. Even though we have written all about the app in the google play listing and also in our FAQ's, many of the users were not aware of this fact. Some of them created opposite sex profiles just to check, some used login names which they didn't liked afterwards and some got scared when they saw call going to a number and some surprised when they saw call coming from a number. Hopefully this would ensure that only genuine users install and register with the app which is good for everyone.

I want to take this opportunity to say thanks to the users who trusted us with their phone numbers and are actively using the app and also want to apologize to those who got scared because we didn't communicated how we work clearly and early enough to these users. It is our mistake. We are sorry.  We have rectified it. We would love to see you again.

Rohit Karlupia
Founder Hi4Hi Matrimony Services
Download hi4hi Matrimony App from Google Play